Write Your Own Sales Copy.
Save Money. Save Time.
And Make More Sales. 
Write Your Own 
Sales Copy.
Save Money. Save Time.
And Make More Sales. 
Ray Edwards, creator of the top online copywriting training course in the world and best-selling author of How To Write Copy That Sells, has used his persuasive writing and marketing expertise to generate more than $400 million in revenue for clients like: Tony Robbins, Michael Hyatt, Dan Miller, Jeff Goins, Jack Canfield, Mark Victor Hansen, Jeff Walker, and hundreds more.
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If you have a product, service, course, membership, or offer to sell… the right copy is essential. 
In fact, 80% of the time, when a webpage or funnel isn’t working, it’s a COPY problem.

Be your own copywriter
With our “learn as you launch” method...
  • Get Copywriting Coaching and Help From Me (Ray Edwards) ... as well as my Certified Copy Coaches, and your fellow Cohort Members (we’ll be there with you LIVE, every step of the way).
  • ​Gain access to my years of experience writing cash-generating copy for clients like Tony Robbins, Jeff Walker, Amy Porterfield, Michael Hyatt, Kevin Harrington, and MORE...
  • Our “lesson plan” is simple ... we work on all the copy you need to launch and sell your offer (in the right order, step-by-step). And we’ll do it using a cutting-edge, live, project-based method to help you get all your copy DONE, faster and more effectively.
  • You get my massive file of templates … the very same ones I created for my own copywriting projects (for selling my own stuff) and for our Client Projects. Battle-tested, road-ready, conversion copy that will close more sales for you.
  • ​Get your copy critiqued and red-lined ... so you can revise and rewrite through multiple drafts until that copy of yours is a well-oiled selling machine.
  • ​SAVE MONEY - instead of paying TEN TIMES as much for an expensive copywriter (who may or may not deliver copy that actually sells … who may or may not be available for revisions … and who may or may not even deliver your finished copy by the deadline!)
  • ​SAVE TIME - instead of playing a never-ending game of “back and forth” with a flakey writer you don't know (and who is untested), write the dang copy YOURSELF, when you need it! 
  • ​ELIMINATE the nail-biting, stomach-churning ANXIETY ... of waiting on a flakey freelancer, wondering when (if ever) you’ll get your requested copy or revisions!
  • ​MAKE MORE SALES … whenever you want. Because you’ll be your own best copywriter (and you’re always available and always your own #1 priority) … even at the last minute, and at no extra cost!
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What the experts are saying...

“Our Sales Went Through The Roof”

"I first met Ray when I was still working with Tony Robbins. We needed a sales letter for a new product. Hiring Ray to write that sales copy was one of the best decisions we ever made, because he nailed it. Every time we used Ray's copy, our sales went through the roof."

Amy Porterfield
Creator of Digital Course Academy

“Best Copywriting Teacher I Know”

"Ray Edwards is not only a master copywriter, he is the best copywriting teacher I know. Whether you are selling a product, a service, or a point-of-view, Ray's program will give you the training you need to move your prospects to buy NOW."

Michael Hyatt
New York Times Bestselling Author

“There’s Nobody Better”

"Ray Edwards knows how to ethically sell. There's nobody better...so you make more sales, help more people, and feel great about the impact you're having."

Stu McLaren
Creator of Tribe and Searchie

Launching Can Be Scary

Even though thousands of people (more than ever!) will attempt to launch a product, service, course, or membership for sale online this year, very few will succeed.

Some people will enjoy a few sales, and perhaps “break even” on the money they invested in their launch. A few others may actually make a small profit. 

But many will not make back their initial investment (especially when you factor in all the time they spent trying to get their business going).

Maybe it’s even happened to you already. You’ve attempted to promote your product or service, but you end up with very few sales. 

Maybe you even put in the time and expense to take a course, write a mountain of launch copy, host a webinar, run paid ads, or set up an elaborate sales funnel, but the time and money you spent on these strategies just didn’t pay off the way you hoped it would.

Why do even good products and great offers so often just FAIL?

Good Products FAIL 
Because of BAD COPY.

When your launch doesn’t go as planned, it’s frustrating. It’s humiliating. It’s exhausting. And sometimes it can cause you to question whether you’ll ever have the successful business you hoped for when you started.

Listen, if you’ve ever felt like this, let me just reassure you that you’re not the only one. And let me also tell you that it’s not your fault if you’ve launched in the past and had less-than-stellar results.

You see, 80% of the time when a web page or funnel isn’t converting, it’s a copy problem. And the reason why your past launches haven’t paid off is because most business owners just don’t know enough about writing effective sales copy. 

Think about it: Copy is in absolutely EVERYTHING you do online, from your social media posts to emails, to sales pages, even video scripts, and blog posts.

Even if the business training courses you’ve taken include a copywriting “module” or “bonus,” it’s often a “one-size-fits-all” copy training, and it’s typically not enough to teach the kind of persuasive writing that can knock your audience’s socks off and generate consistent sales online, through all types of media and formats. 

After all…

If You Had the Best Copywriters in 
the Business Working for You 
(Like the Big Companies Do),
Then You'd Have Million-Dollar Launches, too...

Ahh, to be so lucky.

But you don’t have the budget to drop $50,000-$100,000+ on the copy for one launch. You don’t have a highly-trained launch copywriter on your team... You may not even have a team. 

So it’s no wonder that your funnels, webinars, or other launch attempts didn’t result in the 5- or 6-figure launch you wanted - or the 7- and 8-figure launches you dream of. It’s no wonder that everyone else makes it look so easy, while you struggle to get your product or service off the ground.

Until now, that is.

Introducing Be Your Own Copywriter ...

Our Cutting-Edge, Cohort-Based Program to Write All Your Copy and Generate More Sales for Your Business... Fast!

Our Cutting-Edge, Cohort-Based Program to Write All Your Copy and Generate More Sales for Your Business... Fast!

Even If You’ve Tried Before… And Even If You Don’t Think You’re A Writer

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Why This Is Different ...

Maybe, you’ve tried to apply the copywriting templates or techniques you learned in other courses, but you’re not really any better off than before. So it feels like too much to hope for to believe that this ONE course really could be the solution to your sales woes. 

But this course is unlike any you’ve ever tried before. 

That’s because for the first time ever, we’re implementing cutting-edge, cohort-based learning to help you write effective copy for every part of your launch. This LIVE, project-based method will immerse you in highly-effective direct response copywriting, give you individual feedback on the copy you write, allow you to quickly and easily collaborate with other course members, and help you write the best cash-generating copy you’ve ever written — all during the 6-week course. 

LIVE, cohort-based learning is used by highly-effective programs created by Seth Godin in his highly-regarded altMBA and Akimbo Workshop programs, Tiago Forte (founder of Forte Labs and the “Building a Second Brain” course), and many of today's top University programs.

These Cutting-Edge, Cohort-Based Learning Techniques Are Used By: 
It really is the future of online education, because it works better than any other method out there — so you get better results with both learning and implementation of the strategies in the course.

You’ll get access to the program, where you’ll:
  • Learn the #1 skill that will multiply your sales from every launch you do — and get you better results from every course you’ve ever taken.
  • Discover the ultimate secret of setting up the sale in your pre-launch copy – connecting with your audience in a way that has them waiting to buy from you — so you don’t even need a hard “pitch” to make sales!
  • Plus you’ll learn my tried-and-true methods to save time writing all of the copy needed for a highly-successful launch, quicker and easier than you ever thought possible!
I know, these sound like bold claims. But I’ve used these strategies to help dozens of my clients have some of their biggest launches ever, clients like...
  • Tony Robbins, Author of Awaken the Giant Within and Money: Master the Game
  • ​Michael Hyatt, Founder of Michael Hyatt & Company, New York Times Best-Selling Author
  • ​Stu McLaren, Creator of TRIBE and Searchie
  • ​Mark Timm, Entrepreneur and CEO of Ziglar Family
  • ​Pedro Adao, Founder of 100X Academy, Creator of Crush It with Challenges
  • ​Joe Barton, Founder and CEO of Barton Publishing
  • ​Rachel Miller, Creator of Grow Your Audience
  • Jeff Walker, Creator of Product Launch Formula
  • ​Amy Porterfield, Creator of Digital Course Academy
  • ​Kevin Harrington, Inventor of the Infomercial and “The Original Shark” on Shark Tank
  • ​Tom Ziglar, Son of Zig Ziglar and CEO of Ziglar, Inc.
  • ​Jack Canfield and Mark Victor Hansen, Co-Authors of Chicken Soup for the Soul
  • ​Michael Jr., Comedian, Podcaster, Entrepreneur
  • ​And MANY More!
And I’ve shared these same strategies with countless students, who have applied these methods to successfully scale their launches in less time. And I know these little-known copywriting secrets will work for you too.
Are YOU Ready to Generate 
More Cash on Your Next Launch?

Here’s a sneak peek at what you’ll learn when you register for this six-week program now:

  • How to quickly and easily write all the parts of a full-scale launch, without quitting your day job or staying up all night writing!
  • The secrets top copywriters know about persuasive language that makes your offer irresistible — resulting in buyers who understand the value of your product (and fewer refunds)!
  • ​10 common copywriting mistakes almost everyone makes, and the simple fixes that will make your copy stand out and get the result you’re looking for.
  • ​A deceptively simple way to increase attendance at pre-launch webinars or trainings!
  • ​The simple, 5-step strategy to conquer the task of writing a compelling sales page – it’s easier than you think! 
  • ​How to avoid coming across as salesy or sleazy in all of your copy – never again worry about whether your audience trusts you have their best interests in mind! 
  • ​A surefire strategy for overcoming objections before they even come up – you’re gonna love this!
  • ​Plus you’ll even learn my favorite methods for writing more copy in less time – you’ll even amaze yourself with this neat little trick!
And much, much more. By the time you’re finished with the six-week Be Your Own Copywriter, you’ll know everything you need to know about copy that maximizes your launch results – guaranteed!
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Take a look at what others are saying about my copywriting programs:

Ray's programs will truly help you write your worth. 


Ray is a copywriter in a class of his own. His courses, programs, and masterminds will provide you with the tools for creating a million-dollar-plus business. Ray's programs will truly help you write your worth. 

Dr. Fred Jones
Worthologist and Best-Selling Author

He has literally changed my career and my life!


I'm thankful to call Ray a mentor and a friend, and he has literally changed my career and my life! He's taught me so much about copywriting, marketing, mindset, running my own freelance business, and serving other people. If you are thinking about taking any of his programs… you need to do it! 

Beth Schmeisl
Ray Edwards' Certified Direct Response Copywriter

Thank you, Ray, for all you've done and continue to do to help online entrepreneurs. 


Thanks to Ray, I love working from home as a business coach. I help people develop their brand, improve their list-building strategies, and provide done-for-you copywriting. Thank you, Ray, for all you've done and continue to do to help online entrepreneurs. 

Marisa Shadrick
Marketer and Ray Edwards' Certified Direct Response Copywriter

I’m not sure where I’d be without Ray’s influence in my life.


I’m not sure where I’d be without Ray’s influence in my life. Copywriting allows you to get to the core of your message, but the deeper you go, the more you'll find that it’s about how you can improve your clients' lives. And that’s what Ray has done for me. If you are considering any of Ray’s courses, don’t hesitate. If you are concerned about the investment, it’s likely because you are afraid to fail. When you are willing to fail, you’ll be surprised what obstacles you can overcome. 

David Mulvaney
Entrepreneur and Ray Edwards' Certified Direct Response Copywriter

If copywriting made such a difference for these folks, just imagine what the immersive learning experience of Be Your Own Copywriter can do for YOU!

Want to know exactly what’s inside? Here’s the breakdown, week by week...

(This is our current outline, subject to improvement.)

You'll Also Get...

  • Weekly question and answer sessions after each lesson, so you walk away knowing you understand the materials and can implement them right away.
  • ​Weekly Co-Working Calls, so you can not only carve out time to write your copy, but have the support of other members there while you work.
  • Weekly implementation sessions with your Mentor Group. These Mastermind-style sessions will multiply your results by giving you accountability and feedback instantly as you work through the projects. (This is completely optional, but also one of the magic components of cohort-based learning that increases results and retention.)
  • Lifetime access to the Be Your Own Copywriter Community, so you’ll have continued support, even after the 6-Week program is done.
  • ​Plus these bonuses... Your "Backup Brain" and "Ray's Secret Toolbox"

Your "Backup Brain"

Personal Knowledge Management System

Just a Fraction Of What You Get
  • Remember Everything You Read ... without spending hours searching files and drives.
  • Instantly Find Anything You Wrote - EVER. Grant yourself the gift of “perfect recall” of all the stuff you’ve ever written.
  • Build a Powerful Index Of Your Notes.  Assemble new speeches, essays, articles, even books - instead of writing from scratch.
  • ​Never Start A Project Until It’s 80% Complete. Without stress, without “borrowing” from someone else, and without research.

"Ray's Secret Toolbox"

Powerful Cutting-Edge Advantages & Tech

A Look At SOME Of What’s Inside…
  • The $700 “Black Box” That Replaces $5,000 in Tech ... This is literally a multimedia production studio “in a box”. HOT!
  • Your Own $70,000 “Junior Writer” For Less Than $150. This frighteningly good writer is available to you 24/7. UNREAL.
  • This “Instant Podcast System” Just Out TODAY. But it’s been “in testing” for weeks and is rock-solid. Literally START a PODCAST, build the website, upload the first episode, and have it on Apple, Spotify, etc … in TWO MINUTES.
  • ​Edit Video & Audio As Easy As a Word DOC. Plus you get screen recording, transcripts, and more. STUNNING.
  • ​Plus, Every Tool In The “Wizard’s Toolbox”, Updated Regularly. That’s right, from now on you’ll have top-secret access to Ray’s Personal “Chamber of Secrets”.

FAST ACTION BONUS!

MUST PAY $1497 IN FULL 
BEFORE DEADLINE JULY 15

“SpeedWriting WORKSHOP”

10 Times Better. 10 Times Faster

Ray Reveals His Process For Rapid Writing
  • Closely Guarded Secrets of Writing 5,000 Words a Day ... And there is so much more to it than “dictation”. FIRE!
  • Tech and Tools For Blazing Speed - WITHOUT TYPING. When Ray lost his ability to type and handwrite, he got REALLY fast and accurate. NOW YOU CAN TOO
  • The “Patterson Protocol” For Building a Writing MACHINE. What the world’s top-selling novelists taught Ray about a new paradigm for building a fortune-making writing factory.
  • ​Speed+Accuracy+Conversion Power = 10X Income. This is ALMOST a “license to print money”. And it goes so much deeper thank you’re thinking…
  • ​How To Create Category-Defining Content & Copy With Seemingly “Supernatural” Speed, On Demand. Develop this superpower, and you literally get to “Choose your own adventure.”
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Here’s What Students Are Saying About My LIVE Copywriting Training:

“I Have the Tools and the Confidence Now…”

Lisa Cosentino, Business Advisory Practice Leader at Wouch, Maloney & Co., LLP Certified Public Accountants

“I Know This Will Jumpstart My Business”

Tony Comer, Independent Executive Director of The John Maxwell Team

“Writing For Myself Has 
Been Difficult in the Past…”

Bryan Switalski, CMO at Leverage Clarity

“Discipline Leads to Creativity”

Becky Warner, Finish Line Branding

“I Feel Like I Can Do This Now”

Brenda Attaway, Owner at Lakewood Australian Labradoodles

“It’s Given Me a Lot of Freedom in My Business”

Larisa Dickson, Life and Business Strategist at Larisa Dickson
Now, I know you’re excited about finally getting the results you dream of from your launches. But I also know what you’re thinking…

Now, I know you’re excited about finally getting the results you dream of from your launches. But I also know what you’re thinking…

How Much Does It Cost?

How Much Does It Cost?

If you hired a copywriter for your launch, you’d pay a minimum of $15,000. But at that price point, you might or might not get someone with experience writing effective launch copy.

Many trained copywriters with experience in launch copy are charging $50,000+ for a full launch package.

BUT you’ll pay far less for this course.

If you hired a copywriter for your launch, you’d pay a minimum of $15,000. But at that price point, you might or might not get someone with experience writing effective launch copy.

Many trained copywriters with experience in launch copy are charging $50,000+ for a full launch package.

BUT you’ll pay far less for this course.

Though you’ll get expert copywriting help and feedback as you write each step of your launch, it certainly won’t cost $50,000. It won’t set you back $15,000, or even $7,500. In fact, you’ll only pay a fraction of that price.

Isn’t setting yourself up for a successful launch (and every launch after that) worth at least $1497 to you? 

Of course, it is. And that’s why you need to click here to register now before this round closes at 11:59 PM PDT on July 15, 2021, and the introductory price disappears. 

(The next time we open Be Your Own Copywriter, the price will be $1997.)

Is There A Guarantee?

Yes, there is a guarantee. If you don’t write effective sales copy for your offer, I guarantee you will leave money on the table and lose sales as a result.

If you are asking if there is a money-back guarantee, then the answer is no. 

Here is why…

We are looking for students who are committed to their own success. Students who are committed to completing the program, submitting their copy for review and rewriting until it is optimized. We are looking for students that understand writing sales copy is a process, not an event.
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Order Now and Lock in the Lowest Price

If you act now your total investment is just $1497 until 11:59 pm PDT on July 15, 2021 – but this special price will go up to $1997 the next time we open enrollment! So click the order button below now to get started, because you deserve to maximize your profits on your next launch!

To Your Prosperity,


P.S. Register now to get EXACTLY what you need to prep for your next successful launch – because you too can achieve the launch results you’ve been dreaming about!
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Ray Edwards is a world-renowned Communications Strategist and Copywriter, the Mastermind behind over $400 million in sales, and teacher to thousands of successful students.

He’s also the author of How to Write Copy That Sells and Permission to Prosper, and creator of “The Copywriting Academy,” the “Certified Direct Response Copywriter Program (CDRC),” and The Ray Edwards Copywriting Agency.

Ray’s clients include New York Times best-selling authors Tony Robbins (author of Awaken the Giant Within and Money: Master the Game, Jack Canfield and Mark Victor Hansen (co-authors of Chicken Soup For the Soul), Jeff Walker (author of Launch), and many more.
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Copyright 2021 by Ray Edwards International, Inc. All rights reserved.