Even though thousands of people
(more than ever!) will attempt to launch a product, service, course, or membership for sale online this year, very few will succeed.
Some people will enjoy a few sales, and perhaps “break even” on the money they invested in their launch. A few others may actually make a small profit.
But many will not make back their initial investment (especially when you factor in all the time they spent trying to get their business going).
Maybe it’s even happened to you already. You’ve attempted to promote your product or service, but you end up with very few sales.
Maybe you even put in the time and expense to take a course, write a mountain of launch copy, host a webinar, run paid ads, or set up an elaborate sales funnel, but the time and money you spent on these strategies just didn’t pay off the way you hoped it would.
Why do even good products and great offers so often just FAIL?