On Sale Now! Tickets for The Copywriting Academy Live 2021 Virtual Experience
“Let’s Write Your Sales Copy TOGETHER - In 2 Days.”
Let me take you by the hand and walk you 
through every part of your sales copy so you can 
Let me take you by the hand and walk you through every part of your sales copy so you can
sell more, to more customers, more often!
Virtual Live Event! 
Join Us From The 
Comfort Of Your Home!
April 8-9, 2021 
(VIP Day, April 10th) 
“TCA live was a pivotal moment in my business and personal life, which has blessed me in ways I could have never imagined. If you let it, this conference may be the beginning of the rest of your life.”
- Tara Wright, 2019 Attendee
Get your EARLY BIRD ‘Virtual’ Tickets for $297 by February 28th to SAVE!
(Price JUMPS to $397 for regular tickets, and $597 for VIP tickets, on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
During our 2-day, virtual experience together you’ll...
  • Get your COMPLETE high-performing sales copy written in a WEEKEND!
  • Attend a BRAND NEW session: “The most important sales letter you’ll ever write.” (Includes my own personalized copy you can use as a blueprint.)
  • PLUS, you’ll get 3 months of FREE group coaching follow-up (details below).

Making 2021 A Year of 
MAXIMUM Prosperity! 

From: Ray Edwards

49th North Latitude
Pacific Northwest United States
Dear Fellow Business Owner,

You survived the topsy-turvy “Twilight Zone” of 2020. Congratulations!

But have any of these words haunted you over the past year?
Most all of us took some lumps this past year.

My business wasn’t immune to disappointments and setbacks. Some of them caught me completely by surprise.

To just be REAL...

I have been through hell and back over the past 12 months.

My business got turned upside-down, and so did my health. All the seminars were canceled, and so were the checks I was expecting for speaking at many of them.

Our state FORCED US to stop seating customers inside Revel 77 (the coffee shop my son Sean  and I own and operate. But we stayed in business … and had our BEST YEAR EVER … more on that later...

And while I didn’t get the virus (knock on wood), I did endure and expensive and incredibly painful shoulder surgery, nasty opioids, two trips to the ER, blood infection, and more… it  turned this year into quite the rollercoaster.

And yes, we all “made it through 2020”... BUT....

Is 2021 any guarantee of better times to come?

Not necessarily.

Thousands of small businesses folded under the enormous difficulties last year. But many others, though they took serious hits, found new ways to increase profits (like my online copywriting business, and even our bricks-and-mortar business - the coffee shop).

Ignoring these issues is NOT an option. The truth is, there could be EVEN MORE shutdowns.

How long are you willing to sit back and wait for “normal” to return?

There’s really NO TIME TO LOSE!

It’s YOUR time to push through, pivot, and find a new way forward.

What Kept Our Doors Open DESPITE 2020’s Lunacy?

How did we manage to not only keep both businesses chugging along?

It  all came down to ONE simple, predictable method ANY business in ANY niche can quickly master. A method of changing your words so you can change your world.

COPYWRITING.

But the trick is, this word/world-changing method only works if it comes from a genuine place of empathy and service.

BE ADVISED: if you use these tools to fleece your customers, it will work against you.

By using these tools for predictable success... 

Many past TCA Live attendees increased their earnings by 20%, 30%, or more. A few even DOUBLED their profits!

And while I can’t promise you any specific results, I can tell you that the result of doing NOTHING is almost always - you guessed it - NOTHING.

And that makes this TWO DAYS a VITAL INVESTMENT for you & your business.
Let me make sure that sinks in...

When you join me and my team for 2 days during the TCA Live 2021 virtual experience this April…

You’ll have the tools to write yourself a BIG FAT Paycheck not too long afterward!

You’ll have the tools to write yourself a 
BIG FAT Paycheck not too long afterward!

…assuming you put these tools to work, of course.

That’s what we’ve been able to do this year in our businesses.

Despite the pandemic, by using the word/world-changing method I’ve taught for years, we were QUICKLY able to pivot and get back on our feet.

2020 ended up being yet another 7-figure year for my main business.

And we found new and creative ways to keep our coffee shop (Revel 77)  thriving. We even had RECORD HIGH months… DURING shutdown!

No matter WHAT type of business you’re in, if you apply the methods we’ll teach you during The Copywriting Academy Live 2021 Virtual Experience, you’ll have what it takes to thrive!

But I have another question for you…

Why Do So Many TCA Live Attendees Earn So Much More After Attending?

Why Do So Many TCA Live Attendees 
Earn So Much More After Attending?

It’s NOT because they got to rub shoulders with inspiring industry leaders… though you WILL get to spend time with several inspiring leaders.

It’s NOT even because they got some amazing tools to crush their negative mindset challenges… though you WILL get LOTS of that too.

It’s because at TCA Live you get to work directly with me and my team using our ONE PROVEN METHOD for crafting sales copy that sells more, to more people, more often.

Whether you’re a brand new business owner or a long-time veteran, dialing in your sales copy with me and my team is a CAN’T-MISS opportunity. Especially at this LOW ticket price!

I mean, look what one attendee of TCA Live 2019 
was able to help just ONE 
of his clients achieve 
DURING the pandemic!

I mean, look what one attendee of TCA Live 2019 was able to 
help just ONE of his clients achieve DURING the pandemic!

(*INCOME DISCLAIMER: Results are NOT typical. We cannot and are not making any income claims or promises. This image simply serves as a sample of what CAN be if you put the work. Screenshot of 2020 revenue as of Dec. 17, 2020.)
(*INCOME DISCLAIMER: Results are NOT typical. We cannot and are not making any
 income claims or promises. This image simply serves as a sample of what CAN be 
if you put in the work. Screenshot of 2020 revenue as of Dec. 17, 2020)

And here’s what a student of mine brought in simply by 
changing his words during the month he himself had COVID!

(*INCOME DISCLAIMER: Results are NOT typical. We cannot and are not making any income claims or promises. This image simply serves as a sample of what CAN be if you put in the work.)
(*INCOME DISCLAIMER: Results are NOT typical. We cannot and are 
not making any income claims or promises. This image simply 
serves as a sample of what CAN be if you put in the work)
This kind of success is a real possibility for you too. It all comes down to how consistently and effectively you use the word/world-changing tools I share during TCA Live 2021.

During the virtual event, we’ll spend 2 power-packed days together to…

Craft messaging that will attract the RIGHT people at the RIGHT time so you can literally change YOUR world!

Craft messaging that will attract the RIGHT people at the 
RIGHT time so you can literally change YOUR world!

If you want to develop a loyal, excited, trusting tribe of lifetime customers... 

If you want to make sure you don’t have to worry about PAST DUE notices, COLLECTIONS, or the possibility of the Unemployment line...

TCA Live 2021 Will Help You
Build The Solid Foundation Of Your Future!
All from the comfort of your home.
Get your EARLY BIRD ‘Virtual’ Tickets for $297 by February 28th to SAVE!
(Price JUMPS to $297 for regular tickets, and $597 for VIP tickets, on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

What Attendees Are Saying...

Tara Wright

“TCA Live 2019 is where a radical transformation of my heart and mind began. I attended TCA live expecting to learn a lot about copywriting - which I did. But it was so much more than that. TCA Live is where I decided to take my business to the next level. To stop making excuses and treating my business like a hobby. I embraced God's mission for my life, which is to help people recover their health. 

“TCA live was a pivotal moment in my business and personal life, which has blessed me in ways I could have never imagined. As Ray says, "Change your words, change your world." If you let it, this conference may be the beginning of the rest of your life.”

Leslie Nafus

“I have never been to a conference that was—in any way—like Ray Edwards’ Copywriting Academy Live 2019. Every speaker literally gave the house away when it came to offering us value. This is a moment that I revisit more often than any other training I have attended. For encouragement in difficult moments, practical tips in business and copywriting, and just sheer enjoyment. 

“Plus, there are the relationships that were formed in the conference, multiple people that I still talk with weekly. Some of them even daily. There was no part of this conference that wasn't valuable. The first day alone was well worth the price of admission.”

Helena Escalante

“When I attended TCA Live in 2019 I had no clue what to expect... I was indeed excited and interested in being there, but I thought it would be just another conference. And I was sooooo wrong! The speakers were top-notch and the topics fascinating... but the people... getting to know the attendees and the presenters was the absolute best part! 

“Little did I know that I'd be making a group of super-smart and mega-talented friends and mentors that I now consider family, and to whom I can turn for help with all things copywriting and more. Rarely do conferences provide such a warm and welcoming atmosphere: everyone was all smiles and joy from beginning to end. That's the magic of TCA Live, Ray, and his wonderful team!”

Beth Moore

“Change your words, change your world.” TCA Live 2019 delivered on that promise – those three days were jam-packed with life-changing value! I learned not only about writing, but about the key components of a successful writing career. 

“Interacting there with Ray’s team, his certified copywriters and the guest speakers was also the start to some of my most significant business relationships… and set me on the path to becoming a certified copywriter myself."
THE COPYWRITING ACADEMY LIVE 2021
ALL-STAR SPEAKER LINEUP
An inspiring lineup of speakers with proven track records for success. 
Learn from the best and apply everything directly to your business.
Leslie Samuel, Emcee
Influencer and speaker at events like Social Media Marketing World and Free The Dream.
Ray Edwards, Copywriter & Founder of The Academy
Mastermind behind over $400 million in sales and teacher to thousands of successful students.
Dr. Fred Jones, Worthologist
Helping entrepreneurs write their worth,  value their voice, and tell their story. Write a book, build a brand, and grow a business.
Dr. Douglas Pew, Copywriter
Helping over-leveraged coaches, consultants, and authors create and launch online courses and memberships with the M.U.S.I.C. of Copywriting.
Get your EARLY BIRD ‘Virtual’ Tickets for $297 by February 28th !
(Price JUMPS to $397 for regular tickets, and $597 for VIP tickets, on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

What To Expect... Hour By Hour

The Complete Agenda of The Copywriting Academy Live 2021
(All Times Are Pacific Daylight Time!)

DAY 1 - Thursday, April 8th

  • 9:00 am: Opening Session, Writing Your Sales Copy, Part 1 (Your Core Thesis & Master Persuasion Formula)
  • 10:30 am: BREAK
  • 10:45 am: Writing Your Sales Copy, Part 2 (Your Ideal Client & Fascination Bullets)
  • 12:00 pm: BREAK
  • 1:00 pm: Writing Your Sales Copy, Part 3 (The Lead & Storytelling)
  • 2:30 pm: BREAK
  • 2:45 pm: How To Pulverize Imposter Syndrome Once and For All
  • 3:45 pm: Writing Assignment and Exercise for the Night

DAY 2 - Friday, April 9th

  • 9:00 am: Opening Session, Day 1 Takeaways
  • 10:00 am: Write Sales Copy, Part 4 (Checking Your Progress & Critiques)
  • 12:00 pm: BREAK
  • 1:00 pm: Writing Your Sales Copy, Part 5 (Filling the Gaps & Stitching It All Together)
  • 2:30 pm: BREAK
  • 2:45 pm: How to Deploy Your Copy
  • 3:45 pm: Special Bonus Session (see below) 

DAY 3 - Saturday, April 10th
VIP (“Very Intentional Persons") Day

  • 9:00 am: Opening Session, Advanced Strategy
  • 10:00 am: Deep Dive on Advanced Copywriting Tactics
  • 11:30 am: Closing Ceremonies
Get your EARLY BIRD ‘Virtual’ Tickets for $297 
by February 28th to SAVE!
(Price JUMPS to $397 for regular tickets, and $597 for VIP tickets, on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

FREE BONUS!

‘3 Months’ of our All-New GROUP COACHING

Prosperous Business 
Academy Membership

Building Your Purpose-Driven, Personality-Based Business That Stands The Test Of Time

Building Your Purpose-Driven, Personality-Based 
Business That Stands The Test Of Time

When you buy your ticket to the TCA Live 2021 Virtual Experience, you get 3 MONTHS FREE of the newly refurbished and upgraded Prosperous Business Academy membership! Membership begins on March 1, 2021.

The most common disease that kills business is “Out Of Sequentialism.”

To help you avoid this common disease, we’ve built for you an ongoing source of Sequentialism and support inside the PBA Membership.

We work together each month to get you more sales without more hustle by helping you make the RIGHT moves in the RIGHT order.
We give you...

“Boots-On-The-Ground,” “What’s Working TODAY” Tools...

...that are quick and easy to implement. 

As you focus on serving your people with the tools provided here, you will become like a good shepherd they’ve been looking for to lead them to their greener pastures. 

The 5 Phases of a Purpose-Driven, Personality-Based Business form a cycle. You’ll use them over and over again. Each time you create a new product, offer a new service, or otherwise create or improve a revenue pipeline in your business, this 5-step cycle will guide you from start to finish.

Right away you’ll get access to a complete series of CORE CONTENT and community benefits including…
A detailed roadmap of the 5 Phases of a Purpose Driven, Personality Based Business complete with milestones, phase characteristics, and action items to take you on to the next phase.

Taking you from Meaning, Mission, Message, and Marketing all the way to Money in 5 cyclical phases.
One of the most valuable parts of this PBA membership is the community.

I’m really excited for you to join us in the PBA Community, hosted by Circle, so you can participate in discussions, share your work, and make long-lasting connections with fellow small business owners.
Clear, persuasive copywriting is vital to a purpose-driven, personality-based business.

These videos are the foundation for creating ALL the marketing messages your business will ever need.

The frameworks you’ll discover here will help you (1) get more customers (2) increase transaction value, and (3) increase transaction frequency.

P.A.S.T.O.R. COPY BLUEPRINTS

To jumpstart the creation of your persuasive messaging, you’ll receive 6 copy blueprints and examples.

Examples of how to effectively write a Flyer, a Radio or Podcast Ad, Facebook Ads, YouTube Videos, Emails, and Sales Pages.
And here’s how we’ll serve you each and every month thereafter…


WEEK 1
“Copy Blueprint & Monthly Challenge”

Each month you’ll get a training video to help improve the persuasive power of your messaging throughout your business. 
It will come complete with a blueprint and prompts to write your copy. We’ll share our work as a community to learn from one another


WEEK 2
“What’s Working Now”

In this video training, you’ll get reports from the field to see what’s working now. 

You’ll also have occasional “behind the scenes” insights into my own business so you can learn what we’re doing to continue serving our clients and members.


WEEK 3
“Copy Critiques”

Each month we’ll select one or more pieces of copy submitted by PBA members. 

We’ll prepare an on-screen video copy critique to demonstrate how it can be made more effective.


WEEK 4
“Sharing Your Success”

We gather on LIVE video to chat about your progress through the 5 Phases of the Success Path.

And we share your successes, discuss the monthly challenge, and highlight the exciting plans for the next month.

Sticking to the cycle of 5 Phases as you create each new product, service, or income pipeline in your business is the key to your time-tested success.

This is how you build a purpose-driven, personality-based business in today’s environment. I can’t wait to help you along this journey to PROSPERITY!

When the Prosperous Business Academy Membership officially opens on March 1, 2021, enrollment will cost $47 a month…

But as a TCA Live 2021 attendee, you get your first 3 months ABSOLUTELY FREE!
Get your EARLY BIRD ‘Virtual’ Tickets  for $297 
by February 28th to SAVE!
(Price JUMPS to $397 for regular tickets,  and $597 for VIP tickets, on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

But Wait, There's More!

FREE BONUS SESSION:

The Most Important Copy

You’ll Ever Write!

What is the ONE piece of copy that can have the GREATEST impact on your life, long term? Can it be done? Can ONE piece of copy completely CHANGE YOUR WORLD?

YES! It really CAN be done! And I’ll show you how. It’s how I fight my diagnosis of Parkinson’s Disease (which I reject) EVERY. SINGLE. DAY. And I WILL beat it!

During this crucial BONUS session, you’ll use the persuasive power of changing your words to write a sales letter to YOURSELF!

The goal is to persuade yourself to make the ONE CHANGE that will have the greatest possible impact on your life. And I’ll give you my exact personalized “most important sales letter ever” to use as a model for yours.

It has to be poignant. It has to be firm. It has to completely rock you out of your comfort zone each and every day.

It looks a little like this...

With this powerful and MOST important piece of copy, you’ll have…

The Ultimate Tool To Overcome ANY Struggle or Challenge!


And it works year after year!

Whatever your personal, business, or life goals may be, the FIRST person you MUST persuade is YOURSELF! And we’ll help you conquer this most important hurdle during the TCA Live 2021 Virtual Experience.

"All Together now!"

Even though we can’t travel like we used to, we can still meet and grow together!

When you buy your ticket to the TCA Live 2021 Virtual Experience, here’s the complete list of what you’ll get…

  • 2 Days of “Change Your Words, Change Your World” Sessions.
  • Your COMPLETE high-performing sales copy written in a WEEKEND!
  • FREE BONUS #1: 3 Months of Prosperous Business Academy Membership.
  • FREE BONUS #2: Special Session - “The Most Important Copy You’ll Ever Write”
And if you select a VIP Ticket, you get…
  • Recordings of ALL Sessions!
  • ​Day 3 Sessions including…
  • Advanced Strategies
  • ​Deep Dive into Advanced Copywriting Tactics
All For Only $297!
VIP Tickets for $497!
Get your EARLY BIRD ‘Virtual’ Tickets for $297 
by February 28th to SAVE!
(Price JUMPS to $397 for regular tickets and $597 for VIP tickets on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

The Truth Is... You're NOT Alone!

Being a small business owner and entrepreneur has challenges enough on its own.

But you don’t have to face them alone!

The purpose of The Copywriting Academy Live 2021 Virtual Experience and the Prosperous Business Academy Membership is to help you experience MAXIMUM Prosperity in 2021.

But it’s about MUCH MORE than making money.

It’s an opportunity to create a family of like-minded, purpose-driven entrepreneurs who can achieve more and reach greater heights TOGETHER than they ever could on their own.

It’s all built on the foundation of “Change Your Words. Change Your World.” A world in which you can achieve your financial dreams. But more importantly, one where you can achieve your goals by helping your customers and clients achieve theirs. You’ll become a good shepherd to them!

The choice is yours!
You can continue to do what you’ve always done…

To get the results you’ve always experienced…

To struggle ALONE against ongoing global challenges…

To wonder how you’re going to make it in the months and years ahead.

OR…

You can take the first step towards the world you’ve been designing in your dreams.

It ALL begins by Changing Your Words.

But why do that alone? 

I hope you’ll join me, my team, and our family of purpose-driven entrepreneurs during The Copywriting Academy Live 2021 Virtual Experience.

It’s how we can begin Changing Our World TOGETHER!

However challenging 2020 was for your business, you truly CAN make 2021 a year of MAXIMUM prosperity! 

Attending The Copywriting Academy Live 2021 event may be the best decision you make this year.

To get your ticket today, click the button of your choice below.

To Your Prosperity,


PS - Without the tools and know-how to pivot during the “Twilight Zone” of 2020, I’m really not sure where my business would be.

Who knows what the future holds? Will things go back to normal? Will the “new normal” be what you hope?

Whatever happens, there ARE tools at your disposal. Tools that have made a tangible, serious, “world-changing” difference in my life and business. And these tools have helped MANY of my students and clients. 

Join me and my team for 2 days this March so you too can use these time-tested, proven tools to Change Your Words so you can Change Your World and secure your future.

Get your EARLY BIRD ‘Virtual’ Tickets for $297 
by February 28th to SAVE!
(Price JUMPS to $397 for regular tickets and $597 for VIP tickets on March 1, 2021.)
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
© Copyright 2021, Ray Edwards International, Inc. All rights reserved.